There is a right way to invest in a franchise of your own, and there is most definitely a wrong way to invest in a franchise of your own....
Of course, there is a right way to do your franchise research, and there is..well you know...
Let's discuss what the beginning of the franchise investigating process looks like;
{From the Small Business Trends website}
"If you are pursuing a franchise opportunity as a way to be your own boss, let’s assume that you bring a business background of some sort to the table. You probably shared your past or current job title with the franchisor on the “request for information” form you filled out. The franchise director (salesperson) will follow up with you to schedule a formal introductory call, so he or she can explain the concept in further detail, and also learn a little more about you."
Ok. Big deal. The article continues;
"At first glance, this may not seem like an important phone call. It
is. The franchisor is sizing you up. He or she is trying to find a way
to either qualify or disqualify you."
Disqualify?
Maybe you should read the entire article over at Smallbiztrends.com
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